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The e-commerce event of Belgium

The E-shop Expo is the only event in Belgium to specifically target the e-commerce process. In april 2009 2.878 unique visitors visited the second edition of the event. In april 2010 3.498 unique visitors visited the third edition of the event. The powerful combination of a trade show and conference offers information, interaction and innovation.

The Belgian consumer spends an increasing amount of time online. The realization of e-commerce projects has taken off in the last years. But the online shopper is becoming increasingly demanding. Retailers will have to anticipate on this. This means that growth and increasing trust are a must for all online retailers.

In the near future, consumers will expect more and more technical innovation to make home shopping more easy. To grow and professionalise website is key for every merchant. Enterprises that used to work solely with 'physical' channels are starting to notice that they cannot be successful any longer without a good online strategy. Every day, more and more webstores are launched. This is also one of the most important conclusions of a Tales/Unizo/KMO-IT/Inside Digital Media research: More than 80% of the interviewed merchants acknowledges that they started their e-commerce business less than five years ago. It is very interesting that only a quarter of that percentage indicates that over 90% of his turnover is realized online. So here are some big opportunities!

The E-shop expo takes places together with the exhibition Entreprendre/ ondernemen. With almost 10.000 visitors, this is the largest belgian trade show for SMB and free enterprises.

Are you interest in exhibiting at E-Shop Expo? Please contact Stefan Winters at eshop@ogz.nl

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www.eshopexpo.be

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